Privacy Policy

Date: December 12, 2023

We, PurpleZone® (“we”, “us”, “our” “Company”) are the owners of the website purplezone.in (“Website”) and the Company services. The services include formulating marketing strategies, integrated campaign services, creating brand stories, digital marketing, space branding and brand promotion. (“Offerings”). The Website showcases the Offerings of the Company.

PurpleZone® respects data privacy rights and has created this Privacy Notice in line with its commitment to privacy. This Privacy Notice (“Privacy Notice”) sets forth how we collect, use and protect the personal data collected on this Website.

PLEASE READ THIS PRIVACY NOTICE CAREFULLY. BY CLICKING ON THE CONSENT CHECK BOX, AND BY ACCESSING AND USING THE PURPLEZONE® WEBSITE, YOU AGREE TO THE TERMS OF THIS PRIVACY NOTICE OUTLINED BELOW. YOU HEREBY GIVE PERMISSION TO PURPLEZONE® TO PROCESS PERSONAL DATA FOR THE PURPOSES AND WITHIN THE SCOPE DEFINED HEREIN. IF YOU DO NOT AGREE TO THE TERMS OF THIS NOTICE, PLEASE DO NOT ACCESS OR USE THE WEBSITE.

IF YOU ARE ACCESSING THE WEBSITE ON BEHALF OF A THIRD PARTY, YOU REPRESENT THAT YOU HAVE THE AUTHORITY TO BIND SUCH THIRD-PARTY TO THE TERMS AND CONDITIONS OF THIS PRIVACY NOTICE AND, IN SUCH AN EVENT YOUR USE OF THE WEBSITE SHALL REFER TO USE BY SUCH THIRD PARTY. IF YOU DO NOT HAVE SUCH AN AUTHORITY (TO PROVIDE ANY PERSONAL DATA OF A THIRD PARTY) OR DO NOT AGREE TO THE TERMS OF THIS PRIVACY NOTICE, THEN YOU SHOULD REFRAIN FROM USING THE WEBSITE.


This Privacy Notice is an electronic record in the form of an electronic contract compliant and construed in accordance with data protection laws of the applicable jurisdictions.


1. Definitions

  • “User(s)” “you”, “your” shall mean individuals that visit/use/access the Website;
  • “Controller” means the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of Personal Data;
  • “Processor” means a natural or legal person, public authority, agency, or other body which processes Personal Data` on behalf of the Controller;
  • “Personal Data” means any information relating to an identified or identifiable natural person.

2. Personal Data Collected by the PurpleZone®

We may receive your Personal Data in the following cases:

  • Website: You may provide us with information when you access and/or use our Website, contact us through the Website, including your name, email address, contact number, IP address, browser type, ISP, referring/exit pages, platform type, date/time stamp, number of clicks, domain name and country/state of all visitors to the site, location information.
  • Social media platforms: We may also collect, store and use your Personal Data when you access social media pages operated by us on Facebook, YouTube, Instagram, Twitter, and/or LinkedIn.
  • Contact Us: We may also collect, store and use your Personal Data, such as name, email address, contact number, and organisation name, when you enter your details on our Website to contact us.
  • Career Opportunities: We may also collect, store and use your Personal Data when you submit your resume for career opportunities on the Website.

3. Cookies

We use cookies and/or similar in-house and third-party tracking tools to track user traffic patterns. Tracking tools also used are tags and scripts to collect and track information and to improve and analyze our Website. You may choose to disable cookies through your browser settings. For more information, please refer to our cookie policy here.


4. Accuracy of information

The User undertakes that he shall be solely responsible for the accuracy, correctness, or truthfulness of the Personal Data shared with us whether of its own or any third party. In the event the User is sharing any Personal Data on behalf of a third person, the User represents and warrants that he has the necessary authority to share such Personal Data with the Company, obtained a written consent from such third party and the Company shall not be responsible for verifying the same. The User understands and acknowledges that such Personal Data shall be subject to the terms and conditions of this Privacy Notice.


5. Anonymized Data

We may also use your Personal Information collected to create aggregate anonymized data. We shall ensure that such anonymized data will not be directly identifiable to you or to the Personal Information shared with us. We may use this anonymized data for any purpose including but not limited to conduct research, analytical purposes, commercial usage, enable advancements in technology, utilize artificial intelligence models developed by third parties and to improve our Website. By visiting or using the Website, you provide us with the right to use your Personal Information to create anonymized data sets and use it for our business purposes.


6. Use/Purpose of collecting Personal Data

We use the Personal Data for the following purposes:

  • To inform you about our Offerings and to respond to your requests;
  • For the creation or development of business intelligence or data analytics in relation to the services provided by us;
  • To provide you with a better experience when you access our Website and to improve the Offerings;
  • To process job applications (if you apply for a position with our organization);
  • To maintain and manage our Website;
  • To provide support for operations, provision of Offerings;
  • To manage our relationship with you;
  • For internal record keeping;
  • And to comply with our legal or statutory obligations.

7. Disclosures

We do not sell, rent, share, distribute, lease or otherwise provide your Personal Data to third parties, without your prior consent. Keeping this in mind, we may disclose your Personal Data in the following cases:

  • Affiliates: We may provide your Personal Data to our affiliates to enable them to improve the Offerings, provide feedback and respond to their queries.
  • Service Providers: We may share your Personal Data with the service providers who work with us in connection with operating the Website and/ or providing the Offerings. All such service providers are subject to stringent confidentiality restrictions consistent with this Privacy Notice.
  • Merger or Acquisition: We may transfer your Personal Data if we are acquired by another entity, or if we merge with another company or transfer a part of our business, including the Website, to a third party. Any such third party or resultant entity that receives your Personal Data shall have the right to continue to use your Personal Data in line with the purposes set out herein.
  • Safety, Legal and Regulatory Authorities: We may disclose your Personal Data if we believe that we are required to do so:
    • By law;
    • To comply with legal process or governmental requests;
    • To enforce our agreements;
    • To protect our operations;
    • To protect the rights, privacy, safety or property of the Company, you or others;
    • To protect our reputation and
    • To permit us to pursue available remedies or limit the damages that we may sustain.

8. Data Retention

We will retain User’s Personal Data as long as it is required to be retained for the purpose of provision of the Offerings on our Website. We may also retain and use User’s Personal Data as necessary to comply with our legal obligations, resolve disputes, and maintain our contractual engagements.


9. Security

We are committed to maintaining information security and protecting customer data from potential breaches. Although we provide appropriate firewalls and protections, we cannot warrant the security of Personal Data transmitted as these systems are not hack proof. Data pilferage due to unauthorized hacking, virus attacks, technical issues is possible, and we will take necessary measures to mitigate such events.


10. Your Rights

You have the following rights under the applicable data privacy laws:

  • Right to access Personal Data in our possession,
  • Right to have us rectify or modify any such Personal Data,
  • Right to have us erase/delete your Personal Data,
  • Right to restrict us from processing such Personal Data,
  • Right to object to our use of Personal Data,
  • Withdraw consent at any time where we are relying on consent to process Personal Data.

Depending on the nature of the request, we may ask you to complete a Personal Data request form or seek certain details to verify the request. All requests for Personal Data will be handled within a reasonable period of time. If you would like to exercise ANY of these rights, please contact us at connect@purplezone.in.


11. Information For EU And UK Visitors

Residents of the European Union (“EU”) and United Kingdom (“UK”) should note that this Privacy Notice has been updated in accordance with the requirements of the EU General Data Protection Regulation (the “GDPR”) and the UK GDPR, the United Kingdom Data Protection Act 2018, the Privacy and Electronic Communications Regulations, and any regulation superseding any of the foregoing (“UK Privacy Laws”). As per the provisions of the GDPR and UK Privacy Laws we shall be considered the Controllers of the Personal Data collected as a result of your use / access of the Website and Processors of the Personal Data collected as a result of your use / access of the Website.

Legal Basis (for EU residents and UK residents): We will not process your Personal Data without a lawful basis to do so. We will process your Personal Data only on the legal bases of consent, contract, or on the basis of our legitimate interests, provided that such interests are not overridden by your privacy rights and interests.

Transfer of your personal data across borders (for EU Residents): The Personal Data we collect (of EU and UK residents) is stored with third party cloud services providers outside EU. Personal Data might be processed outside the EU and UK. We collect and transfer Personal Data outside the EU and UK in accordance with the provisions of the GDPR and UK Privacy Laws. If you have questions, please contact connect@purplezone.in

Your Rights (For EU and UK Residents):

You have the right to request us:

  • To let you know what Personal Data belonging to you, we hold in our possession,
  • Withdraw consent at any time where we are relying on consent to process your Personal Data,
  • Right to have us rectify or modify any such Personal Data,
  • Right to have us erase/delete your Personal Data,
  • Right to restrict us from processing such Personal Data,
  • Right to object to our use of your Personal Data,
  • You have the right to lodge a complaint with a data protection authority.

UK residents have the right to make a complaint at any time to the Information Commissioner’s Office (“ICO”), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance. We may need to request specific information from you to help us confirm your identity or also contact you for further information in relation to your request. If you would like to exercise ANY of these rights, please contact connect@purplezone.in

Governing Laws: For any EU and UK residents, this Privacy Notice shall be governed respectively by the provisions of the GDPR and UK Privacy Laws.


12. California Privacy Rights

This section provides information regarding Californian residents’ rights under the California Consumer Privacy Act (“CCPA”) read along with California Privacy Rights Act (“CPRA”).

We do not sell, rent, distribute, lease or otherwise provide your Personal Information to third parties, without your prior consent. You may exercise your rights allowed to you under the CCPA by emailing to connect@purplezone.in. We may ask you to verify your identity prior to us fulfilling your request.

As a California consumer, you have the following rights under CCPA and CPRA:

  • You have the right to correct, your personal data and sensitive personal information in case of any inaccuracy.
  • You have the right to limit the use of a particular category of your sensitive personal data to a particular purpose.
  • You have a right to opt-out of automated decision making, automated inferences in profiling for targeted, behavioural advertisement online.
  • You have the right to know about the automated decision making and the right to request access to and information about how automated decision technologies work.
  • You have the right to know about the automated decision making and the right to request access to and information about how automated decision technologies work.
  • You have a right to request for the deletion of personal data.
  • You have the right to know what information is collected, including the right to request access to the personal data collected.
  • You have the right to know what personal data is sold or shared including to whom the personal data is shared.
  • You have the right to opt out of sale or sharing of your personal data.

We will not charge you a fee for making a valid request unless your valid request(s) is excessive, repetitive, or manifestly unfounded. If we determine that your valid request warrants a fee, we will notify you of the fee and explain that decision before completing your request.

We will not discriminate against you for exercising your rights under CCPA and CPRA. Specifically, we will not: deny access to our services; charge a different rate for the use of our software or services; or provide a different quality of product or service.


13. Links to other websites/ platforms/ applications

Our website may contain links to various other third party websites/ platforms/ applications of your interest. Please note that the Company has no control over such third party websites/ platforms/ applications and you will be accessing these websites/ platforms/applications at your own risk. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such websites/platforms/applications and those are not governed by this Privacy Notice. You should exercise caution and look at the privacy policy applicable to such websites/ platforms/ applications.


14. Changes to the Notice

PurpleZone® reserves the right to modify or amend this Privacy Notice at its own discretion. Please revisit this page periodically to stay aware of any changes to this Privacy Notice, which we may update from time to time. If we modify this Privacy Notice, we will make it available through the Website and indicate the date of the latest revision. If such modifications materially alter your rights or obligations hereunder, we will make reasonable efforts to notify you of the change via appropriate medium.


15. Contact Us

We are open to your questions, comments, concerns, grievances and suggestions regarding this Privacy Notice or wish to withdraw your consent in relation to the processing of your Personal Data you can reach out to our appointed grievance redressal officer or data protection officer Shweta Joshi at connect@purplezone.in.

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